by Will Marsh | Dec 17, 2025 | Advice
Key Summary: How To Be The Designated Driver And Still Have Fun? Making being the Designated Driver (DD) fun is about reframing the role as a superpower that grants clarity, safety, and cash savings. The core of having fun involves joining the party (dancing, games)...
by Will Marsh | Dec 17, 2025 | Advice
Key Summary: Hybrid cars offer Irish drivers a sensible middle ground between petrol/diesel and full electric (EV) vehicles. They deliver strong fuel economy, low annual motor tax, and practical everyday usability — without the range-anxiety of plug-in charging. In...
by Will Marsh | Dec 16, 2025 | Advice
If you work in Irish motor retail, you’ve already seen the shift. Buyers are asking AI tools for “the best family SUV under €25k” or “what should I avoid on a 2018 diesel”. The next step, which is now being discussed more openly, involves ads within ChatGPT-style...
by Will Marsh | Dec 16, 2025 | Advice
If you’re leading a dealership or broker business in Ireland, here’s what matters: Buyers are definitely thinking about new cars, but how confident they feel differs between the UK and here. And that difference affects how you should drive finance, marketing, and...
by Will Marsh | Nov 14, 2025 | Advice
If you’re leading a dealership or broker business in Ireland, here’s what matters: Buyers are definitely thinking about new cars, but how confident they feel differs between the UK and here. And that difference affects how you should drive finance, marketing, and...
